I’m Luke—a brand designer, illustrator, and creative strategist based in the Midwest. For nearly a decade, I’ve been crafting purposeful design that helps brands connect, stand out, and stay true to who they are.

I work with people who care deeply about what they’re building—startups with vision, outdoor brands with grit, and teams that believe design is more than decoration. Whether you're launching something new or refreshing what already exists, I blend strategy, storytelling, and design that captures attention and builds trust.

From logos to full brand systems, I create visuals that are clear, intentional, and built to last. If you're looking for thoughtful design that cuts through the noise and speaks to your audience in a real way—I’m here for it.